Program Requirements for Marketing

Major in Marketing

For a major in Marketing: Completion of

• BNAC 260: FINANCIAL ACCOUNTING
• BNAC 261: MANAGERIAL ACCOUNTING
• BNMG 310: ORGANIZATIONAL BEHAVIOR AND MANAGMENT
• BNMK 321: MARKETING
• BNSS 340: BUSINESS LAW I
• BNFN 341: FINANCIAL MANAGEMENT
• BNSS 495: STRATEGIC MANAGEMENT

And three courses selected from the following:

• BNMK 420: SALES AND SALES MANAGEMENT
• BNMK 421: PROMOTIONS MANAGEMENT
• BNMK 426: INTERNATIONAL MARKETING
• BNMK 427: TOPICS IN MARKETING (may be repeated for credit with different content)
• BNSM 451: SPORT MARKETING
• BNSS 480: INDEPENDENT STUDY
• BNSS 485: SEMINAR
• BNSS 486: INTERDISCIPLINARY SEMINAR (ALSO LISTED AS IDST 486) (if the topic is closely related to marketing as determined by the supervising instructor)
• BNSS 487: INTERNSHIP (if the internship is closely related to marketing as determined by the supervising instructor)

Only one of 480, 485, and 486 may count toward the major. The Marketing major also requires MATH 140 (or above) and 160 (or above), and ECON 210.